Programmatic Trader [Greece]


 

As a Programmatic Trader working within our Enablement team, you’ll be a key part of both leading and supporting digital marketing campaigns across all programmatic channels for our diverse client base. You will be responsible for managing the delivery of day-to-day programmatic campaigns to our customers and for the activation and strategy work for all clients.

The role requires technical know-how, strategic thinking, and a hands-on approach to our clients’ programmatic campaigns. We pride ourselves on impact and innovation, making a real difference to our client's results, and striving to be at the forefront of media buying with this role a key driver of those aims.

We believe in supporting professional development through our career framework, helping you develop your career as a digital marketer from day one.

Role Summary
  • Plan, activate and optimize media campaigns.
  • Build & maintain relationships with vendor partners, technology suppliers & publishers to ensure we stay ahead of the curve.
  • Manage a portfolio of clients’ programmatic campaigns, both as a leader and supporting larger advertiser campaigns
  • Deliver campaign briefs from strategy and planning through to implementation and optimization
  • Own the day-to-day delivery of programmatic work against customer objectives
  • Analysis of data across multiple tools to report on the performance of Junior Programmatic members and identify new opportunities
  • Mentor and tutor junior members of the team, for example with technical training on an ad platform
  • Proactively spot opportunities for growth of enablement customer set
  • Support senior team members with strategy development
  • Define optimization strategies for customers
  • Own senior client stakeholder relationships

Key Competencies
  • Retain all relevant certifications
  • Understand and be able to explain best practice set-up requirements for relevant programmatic platforms and influence best practice sharing across squads
  • Lead meetings and communication around day-to-day delivery for clients
  • Deeper understanding of analytics platforms and tagging setup
  • Identify knowledge gaps and effectively plan solutions
  • Regularly adds value with customers, even with little exposure, and looks for ways to deliver value above and beyond the normal scope of their role
  • Demonstrate more than technical competency, for example, commercial awareness, or project management skills
  • Able to confidently build campaigns across multiple programmatic platforms
  • Able to demonstrate proficiency in customer management and delivery/optimization/analysis/reporting across platforms
  • Continue to develop and utilize a specialism, such as in ad platforms or industries, both in strategy and planning alongside knowledge sharing
  • Maintain technical ability within ad platforms to step in to support the delivery of customer work
  • Uses industry knowledge and expertise (from our business but also 3rd parties) to solution find and inspire clients

Experience
  • Ideally 3+ years' experience in a role using different DSPs (especially DV360 & Amazon DSP) and ad servers like campaign manager.
  • Hands-on experience planning, setting and activating programmatic campaigns across different channels like programmatic and direct display, video, YouTube, audio & DOOH buys.
  • Interest and knowledge about the latest programmatic trends.
  • Strong written, verbal, and presentation skills
  • Experience selling, planning & buying offline media buying a benefit - e.g. linear TV, OOH, Cinema, radio, etc
  • Proven client service experience and running large scale & international accounts
  • Experience in supporting and training junior team members is desirable
Other Information:
Adapt is an award-winning, fast-paced & collaborative agency, we strive to make this a fantastic place to work for everyone:

Fully hybrid
we have offices across Europe, and our teams can use this space or work remotely
Flexi working we believe in being flexible so that your work fits around your lifestyle, rather than the other way around
Training dedicated training time in your diary to ensure you’re continually learning and developing in the areas interesting to you
Working Abroad work from another country for a few weeks a year, all you need is an internet connection!
Socials we have legendary Summer & Christmas parties as well as regular social events organized by our wonderful Social Committee
Knowledge Shares we arrange a weekly slot for the whole agency to come together and learn something new, from external speakers to sharing a new platform feature internally – these are a highlight
Wellness – we know how important mental health is, our Wellness Team do a fantastic job supporting the agency, raising awareness, and running initiatives to help look after our mental health


 

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